The Bata Region

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Baťapas

Ticket to Bata's World

Embark on your own journey to the heart of Zlín. Baťapas is your ticket to museums, galleries, exhibitions and exceptional buildings of the Baťa region. It is valid from July to September 2026 and will open the door to unique architecture, design and Baťa ideas and inspiration.

How to get it? Stay in one of the participating hotels and guesthouses that Baťapas offers for selected stays. It cannot be bought normally.

What awaits you? Discounted admission to the Tomáš Bata Memorial, the newly opened Čiper Villa, the Tomáš Bata Villa, but also to the Regional Gallery of Fine Arts or the Museum of Southeast Moravia in Zlín. And also free coffee at the former Bata School for Young Men Tomášov.

● 20% discount on the basic admission fee to participating institutions,
● 20% discount on purchases in the shop at the Villa Tomáš Bata and on the e-shop,
● free coffee at the Tomášov Restaurant in the Tomášov Hotel,
● itineraries and inspiration for trips around the Bata region.

Enjoy the summer with the Batapas in your pocket.

What can you experience with Baťapas?

Čipera Villa

An English-style villa built by architect Vladimír Karfík for a Bata director. An exceptional experience you should not miss.

What?
20% discount on joint admission
When?
Tue - Sun 10:00 - 12:30, 13:00 - 18:00
Where?
Burešov 3675/4, Zlín
Reservation?
Not required
Čipera Villa

Regional Gallery of Fine Arts in Zlín - permanent exhibition +- Zlín

The exhibition will draw you into Zlín art, architecture and design, and you can also visit one of the current exhibitions.

What?
20% discount on basic admission
When?
TUE - SUN 10:00 AM - 6:00 PM
Where?
building 14, Vavrečkova 7040, Zlín
Reservation?
Not required
Regional Gallery of Fine Arts in Zlín - permanent exhibition +- Zlín

Museum of Southeast Moravia

The Baťa Principle will take you on a journey through the history of the Baťa concern and film studios, as well as into the world of Hanzelka and Zikmund.

What?
20% discount on joint admission
When?
Tue - Sun 10:00 - 18:00
Where?
Building 14, Vavrečkova 7040, Zlín
Reservation?
Not required
Museum of Southeast Moravia

Tomáš Baťa Villa

The boss's villa near the factory complex with a garden and a shop full of Bata inspiration.

What?
20% discount on books, promotional items and other merchandise
When?
MON - FRI 09:00 - 15:00 (by appointment - tel. 605 459 181)
Where?
Gahurova 292, Zlín
Reservation?
Not required
Tomáš Baťa Villa

Tomáš Baťa Memorial

Zlín's boldest building. The crystal-clear architecture and airy space of the memorial pay tribute to Bata thinking and courage.

What?
20% discount on basic admission
When?
Tue - Sun 09:30 - 17:30
Where?
nám. T. G. Masaryka 2570, Zlín
Reservation?
Not required
Tomáš Baťa Memorial

Restaurant Tomášov in Hotel Tomášov

Elegant functionalism, top-notch gastronomy and a view of Zlín that you have in the palm of your hand from Tomášov. Enjoy free coffee in the most Batavian setting.

What?
Free coffee
When?
MON - SUN 8:00 AM - 7:30 PM.
Where?
Filmová 174, Zlín
Reservation?
Not required
Restaurant Tomášov in Hotel Tomášov

Points of sale:

Validity:

The Baťapas can be used from July 1 to September 30, 2026 Each destination can only be visited 1 time (the visit cannot be repeated)
1 person = 1 card)
If you have not used all the coupons, you can use the Baťapas repeatedly - but no later than September 30, 2026

FAQ and Terms and Conditions

Where can you buy Batapas?

Baťapas are issued by partner hotels and accommodation facilities for specific stays according to their own rules. It is not normally for sale. Accommodation facilities are listed on the website Batuvregion.cz

How can I redeem my Baťapas?

During the validity period of Baťapas (May - September 2026), you can use DISCOUNTS of up to 50% (from the full basic admission price) for admission to institutions. Discounts can be used only once at each location.

Where can I use Baťapas?

Baťapas can be used at pre-arranged institutions such as Čipera Villa, the Tomáš Baťa Memorial, Tomáš Baťa Villa, the Regional Gallery of Fine Arts in Zlín, the Museum of Southeast Moravia in Zlín, the Film History Cabinet, and Building 21 - elevator.

Visitor sites reserve the right to change opening hours, close parts of operations or exhibitions, limit the scope of offered services, or temporarily close the premises.

What is the validity of the Baťapas?

Baťapas can be used from May to September 2026.

How many people does Baťapas apply to?

Baťapas is intended for one person. This means 1 Baťapas = 1 person.

What benefits will Baťapas bring me?

Discounts on admission, purchases or consumption at participating partner institutions and establishments. You can find all of them clearly listed above on this page, or directly in the printed Baťapas.

How much will I save by purchasing Baťapas?

If you take advantage of all the discounts and benefits, you will save 114 CZK.

Under what conditions is the Baťapas valid?

Coupon validity: The coupon is valid from May to September 2026. The operator reserves the right to terminate the promotion at any time without prior notice. The discount amount applies according to the conditions of the specific institution.

Single use: The coupon can be used once during one visit to an institution.

Combinability: The coupon cannot be combined with other discounts, promotions or special offers unless stated otherwise.

Coupon redemption: Baťapas must be presented to staff before the basic admission ticket is issued and is valid for one person. The coupon can be applied only for in-person purchases.

Cancellation of coupon validity: The operator reserves the right to refuse coupon redemption in the event of misuse, suspected counterfeiting, technical error or termination of cooperation with a partner.